Abhishek to enter Guinness Book?

Stars are known to aggressively promote their films, but few can match Abhishek Bachchan's enthusiasm, as he attempts to enter the Guinness Book of World Records by making maximum public appearances in at least six cities in a span of 12 hours to promote his latest film "Delhi 6".

Starting on Friday morning when "Delhi 6" releases, Abhishek will travel to as many events in as many cities as possible within 12 hours.

Speaking from Dubai Wednesday where he was attending the film's premiere, Abhishek excitedly said: "It's an idea that has been with me for a while ever since I heard about some German actors who set a world record by attending five public events in twelve hours. I want to beat their record. I'd do at least 6-7 appearances in 12 hours in six cities. It could go up to seven cities."

"By the look of it, we could do Gurgaon, Delhi, Noida, Ghaziabad, Faridabad, Chandigarh, Baroda and Mumbai and break this record on the 20th itself or on 21st... starting time could be 10 a.m. or 12 noon doing a 12 to 12. We could do seven cities instead of the current record of 5 cities," said Sabbas Joseph, director of Wizcraft International who would be manoeuvring the record-breaking endeavour for Abhishek.

The current record-holder in the category of the greatest number of public appearances by a film star at different cities in 12 hours promoting the same film is five by J?rgen Vogel and Daniel Br?hl (Germany). They walked the red carpet, signed autographs and introduced the film "Ein Freund von mir" (Germany 2006) at cinemas in Munich, Berlin, Hamburg, D?sseldorf and Cologne, Germany, on Oct 22, 2006. They were accompanied by the director of "Ein Freund von mir" Sebastian Schipper.

Would Abhishek be able to break that record?

"I hope so. And I think I will. Actually I'm quite excited by the idea, more so because I'm implementing it for a film that's so close to my heart."

Guinness Book officials are expected to be present to watch Abhishek make history.

Now, Shah Rukh, Aamir, Abhishek make it to Forbes list

NEW YORK: After the business titans like Ambanis and Mittals, it is the turn of the three young icons of Indian entertainment world - Shah Rukh Khan, Aamir Khan and Abhishek Bachchan -- to make it to a Forbes list.

The US publication, known for its rankings of wealthiest persons across the world, has named these Bollywood stars among ten celebrities adding star-power to mobile phones.

The two Khans and the junior Bachchan have been joined by two international sport stars Maria Sharapova and David Beckham, four singers Usher, Fergie, Rain and Andy Lau and race car driver Danica Patrick in the 'Ten Celebs and Their Cells' list published on the Forbes website.

"Once upon a time, perfume and designer jean makers were the ones who relied on celebrities to add a bit of star-dust glamour to their products. Add to that list, now, mobile phone makers," the report said.

While Shah Rukh endorses mobile phones made by Nokia, the world's biggest cellphone maker, Abhishek and Aimer are brand ambassadors for Motorola and Samsung phones respectively.

Among other celebrities, Russian tennis player Maria Sharapova endorses Sony Ericsson phones, while soccer star David Beckham is a brand ambassador for Motorola RAZR2 phone.

Forbes said the ten celebrities are "some of the big ones who want you to join their handheld club."

"As nearly everyone on the planet seems to have a cellphone, device makers must work harder to win new customers. Cool designs and low prices help, of course. But so do celebrities. That's led phone makers to recruit some A-listers from Usher to David Beckham to lend an ear-- and a smile-- to selling cellphones," it added.

Dare you honk, warns Amitabh Bachchan!

It does look like Amitabh Bachchan will at last be in the good books of some politicians. After all, he is going out of his way to support the traffic initiative in Mumbai.

The actor, who flew off to Miami only recently, to be with beta Abhishek whilst he shoots for Karan Johar's Dostana , has been a part of some 'Horn Not OK' campaigns which he shot for before his departure, explains DCP Traffic, Harish Baijal. "We approached Mr. Bachchan to do a few video spots for educating motorists on safe driving techniques - like the one he had done for Polio – and Mr. Bachchan willingly agreed," said the DCP.

We learn that Bachchan has also roped in Ravi Chopra and will support the initiative through his forthcoming film Bhoothnath, So, if you honk unnecessarily or switch lanes dangerously, this bhooth is watching! Drive safely!